Ordering on your own domain
Checkout happens on a page you control, not handed off to a third party.
A restaurant online ordering website that lives on your own domain
A restaurant online ordering website works when the checkout happens on a page you control, because that is what gives you the customer's details and a repeat order path a third-party app never hands back.
What it costs
- Plans$117 a month
- Build fee$647, after launch
- Live in7 days
- Revisions5 a month
- Domain and hostingIncluded
Who this is for
Is this page describing your kitchen?
This page is for an owner who has done the arithmetic on commission and wants a channel of their own. You are not trying to leave the delivery apps, necessarily. You are trying to stop paying a share on the regulars who would have come to you anyway.
What "owned" ordering actually means
Owned ordering means the item selection, modifiers, delivery or pickup choice and payment all happen on your own domain, connected directly to the CRM, point-of-sale or spreadsheet your kitchen uses to fulfill orders. It does not mean removing other channels; most restaurants run owned ordering alongside delivery apps and phone orders, not instead of them.
A checkout built for speed, not a generic template
Every field in the ordering flow earns its place, because each extra step between "hungry" and "ordered" is a chance to lose the sale. We build the checkout mobile first, with modifiers and combo pricing calculated correctly and a confirmation state the customer actually sees.
Where the order goes after checkout
An order does not just sit on a webpage; it is routed to wherever your kitchen actually works from, whether that is a point-of-sale system, a kitchen display, a CRM or a notification to a phone. We scope this connection during onboarding based on what you already use.
What is included
What you actually get, line by line
All of it inside the monthly plan. Nothing below is quoted separately or billed by the hour.
- A checkout on your own domain: items, modifiers, delivery or pickup, payment
- Order routing into your point-of-sale, kitchen display, printer or inbox, whichever you use
- A mobile-first flow with every field earning its place, because each step loses somebody
- Delivery zone and minimum rules enforced before the order is accepted
- The customer details staying with you, so a repeat order is yours to earn
- Clear order terms, refund wording and a confirmation flow that tells people what happens next
What is not included
The things we will not pretend to do
- Payment processing fees. Your processor charges what it charges; we do not add to it.
- Courier services. If you do not have drivers, you still need someone to deliver.
- Removing you from third-party apps, which is a business decision only you can make.
If one of these is the thing you actually need, say so on the call. We would rather point you somewhere else than sell you a plan that does not fit.
The signs
Four things that mean it is time
- Your app statement shows a meaningful share of every ticket leaving.
- You cannot email your own regulars, because you do not have their details.
- The only ordering path on your site is a link out to somebody else's platform.
- Nobody in the business can say what a direct order actually costs you.
What lands in the build
A mobile-first checkout
Built for the phone a hungry customer is actually holding.
Correct modifier and combo pricing
The total shown always matches what your kitchen would charge.
Routing to your fulfillment system
Orders sent to your point-of-sale, kitchen display or CRM by API, Zapier or Make.
A clear confirmation state
So a customer knows their order was actually received.
Ongoing updates as revisions
Menu, pricing and modifier changes turned around within the plan's standard timeframe.
How the work is done
Four steps, and what you do at each one
- 1
Onboarding form and one call
About fifteen minutes of form, then a call where we fill the gaps and agree the launch date. The launch clock starts at the call, not at purchase.
- 2
Structure before decoration
Menu sections, modifiers, zones, locations and the ordering path are agreed first, because that is what the design has to serve.
- 3
Build and review
Every page custom coded and checked against the 90+ PageSpeed target on mobile and desktop. You see it and say what is wrong before anyone else does.
- 4
Launch, then the weekly work
Live in 7 days on Order Starter. After that: articles, revisions and technical checks every week, and the build fee invoiced only once you have approved the site.
What drives the work
The price is fixed. This is what changes the effort
You pay the plan price whatever your kitchen looks like. These are the things that decide how much of the first two weeks we spend on structure, and they are worth thinking about before the onboarding call.
- Which system the order has to reach, and whether it has an interface we can use
- How many payment and fulfilment combinations you support
- Whether you want scheduled ordering as well as immediate
Plans start at $117 a month with a $647 one-time build fee invoiced only after launch. See all three plans.
From a kitchen like yours
One operator, one specific change
We have more than one contact point, and the old takeaway ordering page never said which applied where. Inquiries arrive at the right office already labelled, no internal relay required. Simpler for visitors, and much simpler for whoever covers the phone.
Theodora HarringtonOnline orders coordinator, Southern fried chicken shopWorcester, MassachusettsLocation information and contact routing for takeaway ordering
Plans
Three ways to run this
Order Engine
Everything, plus the AI Engine
- Live in 10 days
- 2 articles a week
- AI receptionist, chat and messaging
Full Kitchen
Everything, plus the Content Engine
- Live in 15 days
- 3 articles a week
- AI receptionist, chat and messaging
- Social posts and reels
Guarantees
The promises that are actually in the contract
Every line below is in the terms and conditions, not just on this page. If a claim only exists in marketing copy, it is not a guarantee.
90+ PageSpeed, in writing
We guarantee a Google PageSpeed score of 90+ on mobile and desktop for pages we build and host. If a page falls below it because of our work, we fix it at no charge.
Local rankings inside 3 to 5 months
The terms commit to your site starting to rank for local searches in your area within 3 to 5 months of launch. If it has not, we continue the search work at no additional charge until it does.
The build fee is invoiced after you approve the site
The $647 one-time build fee is not taken at signup. It is invoiced once your site is live and you have said you are happy with it, which is why it is not refundable afterwards.
No hourly billing, ever
5 revisions a month are included and a revision has no size limit. After the fifth, each is a flat $20. Everything is completed within 2 to 5 working days.
The domain and your content stay yours
Your domain is registered in your name, and if you leave you tell us where to send it and we transfer it at no charge. On cancellation we provide an export of your content and articles within 14 days.
Cancel with 2 business days notice
By email, before your next invoice date. No lock-in period, no exit fee, no clause that keeps billing you for a site you asked us to stop.
The limits are stated too: neither guarantee covers changes you or a third party make, content published against our advice, or rankings for terms outside your area. Neither entitles you to a refund. The remedy is the corrective work, done at our cost.
Be fair about it
Doing this another way
There are cheaper ways to have a website and better ways to spend money than on us, depending on your kitchen. We wrote ten comparisons that say so out loud, including the cases where you should stay exactly where you are.
- WordPressPowerful and open, but you own the maintenance, the plugins and the 8pm emergency.
- WixQuick and cheap to start. Everything after launch day is still your job.
- GoHighLevel builderSame outcome possible, different question: who maintains it after launch week?
- A freelancerOften a better build than a template. The question is who answers in month six.
- A marketing agencyAgencies create demand. The site converts it. Fix the destination first.
- SquarespaceThe prettiest builder. Still leaves the ordering, the structure and the weekly work to you.
Read all ten comparisons
Every page names what the other option is genuinely better at, and how the two can work together.
Questions about restaurant online ordering website
Do we have to stop using delivery apps if we get owned ordering?
No. Most restaurants run owned ordering on their own site alongside delivery apps and phone orders. The goal is to make your own site the easiest place to order from, not to remove other channels.
What systems can the ordering flow connect to?
Most point-of-sale systems, kitchen displays and CRMs that support API access, Zapier or Make can be connected. Tell us what you use during onboarding and we scope the specific integration.
Can the checkout calculate combo pricing and modifiers correctly?
Yes. The pricing logic is built to reflect base item, modifiers, sides and combo upgrades, so the total at checkout matches what your kitchen would charge in person.
What happens if a customer's address is outside our delivery zone?
The checkout checks the address against your configured delivery zone before the order is confirmed, so an out-of-zone order is caught before it reaches the kitchen.
Do you take a percentage of orders?
No. The plan is a monthly fee. Your payment processor charges its own fees, and nothing about our ordering flow takes a share of a ticket.
Can we run our own ordering and the delivery apps together?
Most kitchens do, and we would not tell you to switch off a channel that works. The goal is to make your own site the easiest place to order, so the regulars drift to the cheapest channel you have.
Where do the orders actually arrive?
Wherever you tell us during onboarding: a point-of-sale system, a kitchen printer, a tablet, an email address. We connect to what your team already watches during service.
What happens if an order fails mid-payment?
The customer sees a clear failure state with a way to retry or call you, and the kitchen does not get a phantom ticket. Order terms on the site explain acceptance and refunds in plain words.
Case studies that used this
Real kitchens where this work was part of the fix, and what changed for them.
- Chinese takeaway with collection counter Albuquerque, New Mexico
Making the first response to takeaway ordering count
Day to day with takeaway ordering, the opening message does the work the third message used to do.
Handover10 working daysRead the case study - Independent pizza takeaway Sioux Falls, South Dakota
Receipt, next step, reassurance for takeaway ordering
With takeaway ordering, both sides now share the same picture: the inquiry is received, the next step is stated and corrections have a clear route.
Handover25 working daysRead the case study - Loaded fries and wings takeaway Durham, North Carolina
Who answers what: takeaway ordering made accountable
For takeaway ordering, every request carries a visible owner and an obvious handover route.
Handover20 working daysRead the case study
See it built for your business
A live walk-through of the site you would get, in about 30 minutes. Plans from $117 a month, the $647 build fee invoiced only after launch, domain and hosting included.
Book a demoOr email and a person replies within one working day.